Real R-Code Cobra Jet Mustang Reborn as an Officially Licensed Eleanor Tribute

Elizabeth Puckett Elizabeth Puckett |
— 4 min read
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Black 1968 Ford Mustang Fastback Eleanor Tribute Edition with gray stripes

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Plenty of Mustangs have been dressed up to look like the star of Gone in 60 Seconds, but very few of them started life with a genuine big-block pedigree. This 1968 Ford Mustang Fastback, currently up for auction on Hagerty Marketplace, is a real R-code 428 Cobra Jet GT that was later rebuilt as an officially licensed Eleanor Tribute Edition. Photos and listing details courtesy of Hagerty Marketplace.

That combination puts it in an unusual spot. It's not a museum piece, and it's not a fiberglass-bodied clone on a six-cylinder shell. It's a factory muscle car that was deliberately turned into a driver's restomod, and that makes valuing it a lot more interesting than plugging numbers into a price guide.

A Real Cobra Jet Underneath

Ford dropped the 428 Cobra Jet into the Mustang midway through the 1968 model year, officially rolling it out on April 1. On paper it made 335 horsepower, but the combination of a 428 block and 427-style heads was widely understood to make north of 400. Hagerty's model data shows just 2,253 fastbacks received the engine that year, which is why R-code cars like the 1968 R-Code Mustang discovered in ruin still get collectors excited, even in rough shape.

According to the listing, this car's chassis number, 8R02R160307, confirms it was built at Ford's San Jose assembly plant as a SportsRoof with the R-code 428 Cobra Jet. The trim tag decodes to a May 14, 1968, build date, a Los Angeles sales district, black Comfort-Weave bucket seats, and a four-speed manual. Per the seller's decode, it was originally painted Highland Green, a shade Mustang fans will always associate with another famous movie car. A Deluxe Marti Report comes with the sale to back up the factory details.

From GT to Eleanor

The seller bought the Mustang in 2018 and converted it into an officially licensed Eleanor Tribute Edition, styled after the hero car from the 2000 film. The "officially licensed" part matters more than it might seem. The Eleanor name and likeness have been the subject of years of legal fights, and builders who skipped the paperwork have paid for it, as seen when a body-swapped Mustang tribute was seized over the Eleanor trademark.

Today, the car wears black paint with gray stripes over a black interior, along with the full Eleanor look: a body kit with a pinned hood and scoop, center-mounted fog lamps, a rear spoiler, side-exit exhaust, sequential taillights, and 17-inch Halibrand-style wheels. Inside, there are custom buckets, a center console, a roll bar, a walnut tilt steering wheel, updated gauges, a retro-look stereo, and air conditioning.

Built to Be Driven

Power still comes from a 428 Cobra Jet V8, now running aluminum cylinder heads, an aluminum intake, a Quick Fuel 750 carburetor, a COMP Cams camshaft with roller rockers, and MSD ignition. Doug's headers feed electronic exhaust cutouts, and a custom aluminum radiator with dual electric fans helps keep temperatures in check. The original four-speed has been replaced by a TREMEC five-speed manual with a hydraulic clutch, sending power to a heavy-duty nine-inch rear end.

The chassis got just as much attention. Up front sits a TCI Mustang II-style suspension with tubular control arms and coilovers, plus rack-and-pinion steering. Wilwood disc brakes are fitted at all four corners, and the battery has been relocated to the rear with a shutoff. The car shows 550 miles on the odometer, with total mileage unknown, and the seller notes some cosmetic wear consistent with age since the refurbishment. It's being sold out of Dallas, Texas, with a build binder, additional documents, and a clean Texas title.

What the Hagerty Numbers Say

For a factory-original car, the market for 1968 Cobra Jet fastbacks is well established. Hagerty's Valuation Tools currently put a 1968 Mustang GT Fastback with the 428 Cobra Jet at $98,700 in #3 (Good) condition, with a range of roughly $87,900 to $107,100. That value is down 6% over both the past quarter and the past year, and 7.8% over three years, so the top of the Cobra Jet market has cooled a bit.

For comparison, Hagerty lists a 1968 GT Fastback with the 390 at $96,000 in #3 condition, down 4% year over year, while a base 302-powered 1968 fastback sits at $37,700 and is actually up 3.9% over the past year. Across the 1965–1973 Mustang generation, Hagerty's market data shows 1,035 cars sold in the past 12 months for $71.7 million in total volume, an average of about $69,300 per car.

Here's the catch: those Cobra Jet figures assume a largely stock car, and this one is anything but. Heavy modification usually pulls a car away from original-spec values, and the listing doesn't claim the engine is numbers-matching. On the other hand, licensed Eleanor builds have their own following. Motorious has covered an Eleanor screen car that sold for $852K and another licensed Eleanor tribute that landed on Hagerty Marketplace with 882 horsepower, and well-built tributes often carry build costs that dwarf a project car's purchase price.

The Auction So Far

At the time of writing, bidding sits at $51,000 after eight bids, with the auction scheduled to end on Monday, October 19, at 2:00 p.m. EDT. That's still well below Hagerty's #4-to-#3 territory for a stock Cobra Jet fastback, which leaves room for movement in the final days. Whoever wins it gets the rare mix of a documented R-code car and a licensed movie-car look, without having to worry about cracking open a concours-grade original every time they go for a drive.

If you'd rather keep your big-block Fords closer to factory spec, take a look at this 1968 Shelby Mustang GT500KR fastback, the Cobra Jet's most famous relative.

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