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Broad Arrow Auctions, driven by Hagerty, is planting a flag in a corner of the country it has never sold in before. The house has announced The Audrain Auction, a single-day sale set for Friday, 2 October 2026 in Newport, Rhode Island, where it will serve as the official auction partner of Audrain Newport Concours & Motor Week. It is Broad Arrow's first auction in the Northeast, and the company is treating Newport as the anchor of its regional strategy rather than a one-off experiment.
The sale will be staged at the International Tennis Hall of Fame, in the Von Auersperg Building on Freebody Street, a short walk from the Gilded Age mansions that make Newport what it is. Preview days run Thursday, 1 October and Friday, 2 October, with times still to be announced. Preview admission is complimentary and open to the general public during posted hours, while the auction itself is reserved for consignors, registered bidders and their guests, and approved media.
Broad Arrow has described the docket as a deliberately broad one, spanning pre-war American and European classics, motorsport icons, and modern supercars. That mirrors the approach the company has taken at its other marquee sales, where a single catalog can move from brass-era machinery to carbon-fiber hypercars without feeling disjointed. Consignments are open now, and the house is pitching early entries on the strength of a marketing runway that stretches across the summer.
The Newport sale is one piece of a multi-year agreement that runs through 2028 and covers both ends of the calendar. Alongside the October auction, Broad Arrow is the presenting sponsor of the Audrain Motorsport Veteran Car Tour, a May event built around pre-1916 automobiles running through Newport County. "This partnership represents Broad Arrow's continued expansion and a commitment to establishing deep roots in the Northeast collector car market," said Kenneth Ahn, president of Hagerty Marketplace and Broad Arrow.
The auction lands in the middle of a busy week. Audrain Newport Concours & Motor Week runs 1-4 October 2026 and includes the Gathering at Rough Point, an inaugural Supercar Concours with more than 75 supercars and hypercars from the past three decades, and the Concours d'Elegance itself with better than 180 cars on the field. The event was named Motoring Event of the Year at the 2025 International Historic Motoring Awards, which is not a bad backdrop for a first sale.
For anyone planning to raise a paddle, in-person bidder registration is $200 and covers admission for two, a bidder paddle, and an auction catalog. Telephone, absentee, and internet bidding are complimentary. The buyer's premium is 12 percent on the first $250,000 of the hammer price and 10 percent on anything above that, with automobilia and other non-motor-car lots carrying a 25 percent premium.
The timing is worth noting. Broad Arrow is coming off a year in which it posted a $97.4 million debut at The Quail in Carmel and helped push Monterey Car Week to a record $747.9 million across all houses, after setting an Amelia Island record earlier in the year and expanding its European footprint. Newport gives it a Northeast address to go with all of that, and a room full of collectors who no longer have to fly west to bid in person.