A digital designer reimagines BMW’s future with a radical “Neue Vision” grand tourer concept blending retro cues, sculptural styling, and futuristic aggression.
As BMW, Audi, and Mercedes-Benz continue dipping into their heritage catalogs for inspiration, a growing wave of independent digital designers is proposing what the next era of German automotive styling could look like. The latest? A virtual BMW “Neue Vision” concept that throws caution to the wind and rewrites the brand’s design language from the ground up.
With Audi revisiting Auto Union-era influences, Mercedes-Benz channeling classic luxury into EVs like the electric GLC and the Vision Iconic coupe, and BMW preparing its Neue Klasse revival with slimmer, more vertical kidney grilles reminiscent of the 02 Series, the German trio is narrowing the gap between heritage and high-tech. But as bold as their official moves may be, the online design community isn’t waiting for approval to push things further.
Enter Italian automotive designer Alberto Buggiotti—known online as @alberto_buggiotti—whose latest CGI project imagines a BMW sports grand tourer that blends old-school proportions with razor-sharp futurism. Shared by car.design.trends, the “BMW Neue Vision” concept isn’t a cautious evolution; it’s a radical reset.
Buggiotti describes it as “a concept that redefines BMW’s visual language through sculptural precision and confident aggression,” and that’s exactly what it looks like:
- A low-slung, two-door GT silhouette with supercar stance
- Simplified, wide-set kidney grilles—familiar, yet unlike any current BMW face
- Tiny dotted LED headlights and a full-width rear lightbar
- Aerodynamic elements that seem plucked straight from a Le Mans pit lane
There’s no interior, no spec sheet, and no powertrain fantasy attached—because this isn’t meant to be realistic. It’s a thought experiment, a “what if” BMW chose theatrical beauty over mass-market practicality.
As legacy carmakers continue walking the tightrope between nostalgia and futuristic conformity, designers like Buggiotti serve as the wildcards, offering visions that the industry may never dare build—but perhaps should study. If the real Neue Klasse is BMW’s next chapter, this “Neue Vision” is the unfiltered director’s cut.
Would BMW ever embrace something this extreme? Probably not. But in a digital age where design trends spread faster than any production cycle can keep up, concepts like this have a way of influencing the real world—whether automakers admit it or not.