A Plum Crazy 1970 Dodge Charger restomod with a Hellcat V-8 sells for more than a classic 426 Hemi.
Classic Mopar muscle continues to command strong attention, but a recent Hagerty Marketplace sale proves restomods are no longer playing second fiddle. A 1970 Dodge Charger R/T, finished in iconic Plum Crazy purple and powered by a modern Hellcat V-8, sold this week for $189,390—roughly $10,000 more than a period-correct 426 Hemi car in excellent condition.
The car’s appeal lies in its careful blend of heritage and modern performance. Externally, the Charger wears its signature 1970 fastback lines, but with subtle updates. Chrome trim has been replaced by Plum Crazy paint or flat black accents, and the stance is widened with massive wheels concealing Wilwood disc brakes. Electronically actuated headlight doors conceal LED lighting, paying homage to the original design while improving functionality.
Inside, the restoration retains the Charger’s upscale mix of wood and vinyl trim, along with the signature Pistol Grip shifter—now connected to a six-speed manual transmission. Dakota Digital gauges, a Retrosound unit, and Kicker audio integrate modern technology into the classic layout.
Under the hood sits the supercharged Hellcat 6.2-liter V-8, producing more than 700 horsepower. Its installation reflects meticulous craftsmanship, supported by coilover shocks, heim joints, and upgraded suspension and chassis work. Despite some wear to the exhaust system—likely from city driving—the car presents in near-show quality.
Valuing such a build is notoriously difficult, as no two restomods are alike. However, this sale suggests demand is rising for cars that merge vintage styling with modern capability. The price eclipsed comparable Hemi Chargers, highlighting the growing appeal of well-executed restomods in Mopar’s most famous shade of purple.
For buyers seeking the thrill of both eras—classic styling with Hellcat power—replicating this Charger at the same cost would be nearly impossible.
