Dodge will debut a new muscle car and its official fan ambassador team during the 10th annual Roadkill Nights event.
Dodge is set to make a bold statement during the 10th annual MotorTrend Presents Roadkill Nights Powered by Dodge, with the public debut of its newest muscle car and the first official appearance of its newly appointed Dodge “Badassadors.”
The event kicks off with a media preview on Friday, Aug. 8, when Dodge will unveil its next-generation muscle vehicle. The reveal will be streamed live on YouTube.com/Dodge at 11 a.m. ET, offering fans worldwide a front-row seat to one of the most anticipated Dodge announcements of the year.
On Saturday, Aug. 9, the main event will bring street-legal drag racing back to Woodward Avenue, supported by a full slate of fan-focused programming. Attendees will have a chance to take Thrill Rides in the all-new Dodge Charger, meet NHRA stars like Tony Stewart, Leah Pruett, and Matt Hagan, and experience a full day of live entertainment, vehicle displays, and high-horsepower action.
The weekend also marks the official debut of the Dodge “Badassadors” — a group of Dodge brand superfans selected to represent the automaker at events across the country. These passionate influencers will be on hand to create content, interact with fans, and showcase the brand’s latest vehicles and gear.
Returning attractions include the fifth annual Dodge Direct Connection Grudge Race, NHRA-powered burnout exhibitions, a Mopar car show, simulators, celebrity appearances, and exclusive Ram truck debuts. A performance of the national anthem by blues rock guitarist Kenny Wayne Shepherd will add to the spectacle.
General admission tickets start at $25, with discounts available for Pontiac residents, veterans, and Stellantis employees. Kids 12 and under get in free. Full event details and tickets are available at hotrod.com/roadkillnights.
For those unable to attend, a livestream of the August 9 festivities will run from 4–9 p.m. ET on YouTube and DodgeGarage.com.
