Mopar made a colorful statement at this year’s SEMA Show with two striking concept vehicles — the Ram 1500 “Dude” and the Dodge Charger “Sixpack.” Both concepts pay tribute to Mopar’s heritage while showcasing the brand’s continuing dedication to high-performance engineering and bold design.
The Ram 1500 Dude concept takes inspiration from a 1970s truck trim called the “Dodge Dude Sport.” Starting with a Hemi-powered Ram 1500 Big Horn, the modern interpretation channels the swagger of that era with its Sublime Green exterior and bold black C-stripes. A set of satin-black 22-inch wheels, a lowered stance, and a side-exit exhaust complete the muscle truck aesthetic. Black accents on the mirrors, roof, and hood inlet contrast the neon hue, while retro “Dude” badges on the bed sides drive home the throwback theme.
Inside, the Dude concept combines nostalgia with refinement. Black leather seats feature green stitching, and a custom logo adorns the dashboard. A lockable in-console safe adds a functional touch to the interior. The build hints at Mopar’s willingness to revisit the sport truck formula that made past Ram models, like the SRT-10, so memorable.
The second debut, the Dodge Charger Sixpack concept, offers a modern twist on classic performance. Powered by a 550-horsepower, twin-turbo 3.0-liter inline-six, it features a Mopar cold-air intake and stainless cat-back dual exhaust system. The car’s Stryker Purple paint contrasts sharply with carbon-fiber trim and Brass Monkey 21-inch wheels. Orange Brembo calipers peek through vented fenders, emphasizing its aggressive stance.
The interior keeps the energy alive with matching ambient lighting, black-and-tan Katzkin leather, and vibrant orange and purple stitching. Together, these Mopar concepts celebrate muscle car culture through innovation, craftsmanship, and a bold use of color that perfectly fits the spirit of SEMA.
Via Stellantis
